Durable Alternatives: An Honest List, Sorted by Why You're Leaving
If you're reading this, you're either on Durable and something's bugging you, or you're about to sign up and want a second opinion. This guide covers what Durable does well, the three complaints that come up most, and the best alternative for each reason you might be leaving. We make one of the alternatives, Tilazo, so read our section with that in mind. We've tried to make this list more useful than a vendor's own comparison page, including where Durable is the better pick.
Prices and features below were checked on each company's own site on September 26, 2026.
Durable's honest scorecard
What Durable does well
It's fast. Durable asks a few questions about your business and generates a site in about 30 seconds. For someone who has put off a website for years, that matters. You see something real before you lose your nerve.
It's a lot for the money. Durable's Launch plan is $22 a month billed yearly, or $25 month to month. That includes hosting, a free custom domain (up to a $20 value), unlimited bookings synced to your calendar, a built-in CRM, AI replies to up to 20 leads, and SEO and AI-search tools with a weekly visibility ranking. There's also a free plan on a durable.site address, no card needed.
People like the support. Durable holds a 4.8 out of 5 on Trustpilot from 328 reviews, and reviewers regularly praise how quickly its team responds.
It keeps improving. Some older complaints are already out of date. Its pricing page now lists structured data (JSON-LD), auto-tagged headings, a sitemap, robots.txt and an llms.txt file for AI assistants. Its help center shows 301 redirects when you change a page address and a way to add custom code.
If you want a decent site today, for very little money, with booking and a lead inbox included, Durable is a reasonable choice. Nothing below changes that.
The three complaints that keep coming up
- You can't take the site with you. Durable's help center shows how to export your customer list as a CSV file, but documents no way to download the website itself. Its pricing FAQ calls Durable a "no code" solution. A domain bought through Durable can only be transferred out after three consecutive months on a paid plan.
- Sites can look alike. Tooltester's review (updated March 2026) says there "aren't many templates to choose from" and the layout "is at times a bit rigid," with elements you can't move freely.
- SEO control has limits. The same review says advanced controls like custom H1–H6 headings, schema markup or 301 redirects "are limited." As noted above, Durable has added some of this since. Check the current plan against what you actually need before you leave for this reason alone.
If you're leaving because you can't take your site with you
This is the one worth taking seriously. The AI builder Hocoos shut down in April 2026 and gave customers 30 days to download a copy before every site was deleted. We covered what that means, builder by builder, in Do you own your website?
Tilazo. Our pitch is ownership plus a site that turns visitors into booked jobs. Your site, its content and any domain you register are yours, and you keep them if you cancel. On our paid plans you can download the whole site as plain HTML files and images, and move your custom domain whenever you want, including after you cancel. To be straight about it: that download is a static copy, so your pages and design come with you, but live forms and booking don't. Our Free plan publishes a live site on our subdomain; custom domains and the download start on the $49 Build plan, which also adds scheduling and a CRM. See pricing.
WordPress, or 10Web if you want AI to start it. WordPress is the most portable option there is. Its built-in export tool creates a file any other WordPress site can import, and on a self-hosted site you hold the files yourself. 10Web runs an AI builder on top of full WordPress, from $10 a month on a 12-month prepay ($120, regular price $240). The trade-off: WordPress is more to learn and more to maintain, and booking or a CRM means adding plugins.
If you're leaving because every site looks the same
If design is the problem, you want a builder with a bigger canvas. Both of these give you far more control than Durable. Neither gives you a download of your finished site (Wix doesn't export; Squarespace exports some content to WordPress, without your design).
Wix. Drag anything anywhere. Plans run from $17.77 a month (Light) to $159.77 (Business Elite), billed yearly, with a free plan to try. Freedom cuts both ways: you'll spend real hours making it look right.
Squarespace. Known for polished templates that are hard to make ugly. Plans run from $19 to $99 a month billed yearly ($25 to $139 month to month), with a 14-day free trial. Its pricing page presents Scheduling as a separate Squarespace product from the website plans [VERIFY: whether any website plan now bundles Squarespace Scheduling].
We put these two head to head in Wix vs. Squarespace vs. done-for-you.
Tilazo on design. We'll be honest: we use standard, well-built designs, not a blank canvas. That's part of why the price is flat. If a one-of-a-kind look is the whole point, Wix, Squarespace or a designer will serve you better.
If you're leaving because you don't want to do it yourself
Be clear about what you're shopping for, because "AI builder" and "someone does it for you" are different products at very different prices.
Done-for-you services. These are real, and they cost more because people do the work.
- B12. On its done-for-you plans, a B12 team of copywriters, designers and project managers builds and launches your site. B12's help center lists Professional at $199 a month ($169 billed yearly) plus a one-time $1,999 setup fee, and says these services are only for service businesses in the US. Worth knowing: B12 has no file or code export, and the site is unpublished when you cancel. Your domain stays yours.
- A local agency or freelancer. The most hands-on option, and the most variable in price and quality. Our website cost guide breaks down what to expect and what to ask. Get ownership of the domain and files in the contract.
Durable's own middle step. Before you leave, note that Durable's Grow plan ($41 a month billed yearly, $49 month to month) adds a 1:1 onboarding call with a Durable expert and ongoing support.
Where Tilazo fits. Tilazo is software, not a service. You run your own site. What we do is cut the busywork: our AI drafts your pages from your own business information, and nothing publishes until you've reviewed it. There's no page builder to learn. If you truly want us to set things up with you, that's our Custom plan, which starts with a call. For most owners, the honest choice is between an AI tool you steer (Durable, Tilazo) and a service you pay people for (B12, an agency). Our AI builder vs. web designer vs. done-for-you guide walks through that decision.
If you're leaving because you stopped ranking
Before blaming the builder, check the things that usually move local rankings more than the platform does: your Google Business Profile, your reviews, and whether you have a clear page for each service and area you cover. Our local SEO checklist and how to get more Google reviews cover those. For AI search, see how plumbers get found on ChatGPT; the steps work for any trade.
If you've done that and still need more control, here are the honest options:
- WordPress with a good SEO pro. The most control you can get, and the most expensive to do well. Right for competitive markets where search is your main source of work.
- Tilazo. The technical basics are built into every site: structured data, page titles and descriptions, a sitemap, and a robots file that lets AI search tools in. Our free graded demo scores your current site against local competitors, and we hold our own sites to the same checks. We don't promise rankings. Nobody honest can.
Before you switch: a short moving checklist
Whichever way you go, leaving any builder goes smoother in this order.
- Export your customers first. In Durable, that's the CSV export. Do it before you cancel, not after.
- Check your domain. If you bought it through Durable, confirm you've had three straight paid months, then ask Durable's team for the transfer code. If you bought it elsewhere, you'll just point it at the new site.
- Save your words and photos. Copy each page's text and download your original images. Since there's no site download, this is your backup.
- Keep your page addresses if you can. If
/drain-cleaninghas been getting you calls, use the same address on the new site, or set up a redirect. Old links and search results keep working that way. - Update your Google Business Profile. Make sure the website link points at the new site the day it goes live.
- Cancel last. Durable keeps your plan active until the end of the billing cycle after you cancel, so there's no rush to cancel on day one.
Side-by-side comparison
Checked September 26, 2026, on each vendor's own pricing or help pages.
| Lowest paid price | Who does the work | Download your site | Booking included | |
|---|---|---|---|---|
| Durable | $22/mo yearly, $25 monthly | You, with AI | Not documented | Yes, from Launch |
| Tilazo | $49/mo (Build) | You, with AI drafts you approve | Yes, static copy on paid plans | Yes, from Build |
| Wix | $17.77/mo yearly | You | No | Scheduling available |
| Squarespace | $19/mo yearly, $25 monthly | You | Partial, WordPress format | Separate product |
| 10Web | $10/mo on a 12-month prepay | You, with AI | Yes, it's WordPress [VERIFY: 10Web full-site backup download] | Via plugins |
| B12 (done-for-you) | $199/mo + $1,999 setup | B12's team | No | [VERIFY: B12 scheduling on Professional] |
No row wins every column. Durable wins on price and speed. Wix and Squarespace win on design freedom. WordPress wins on control. B12 wins if you want people doing the work. We think Tilazo wins if you want to own what you build and have the site catch, book and follow up on leads for you: every plan starts with a live site, Build adds scheduling and a CRM, and Growth ($99 a month) adds an AI concierge, a chat on your site that answers questions, books appointments and captures leads. No setup fees, no contract, cancel anytime.
If you want the site to start from your own business info, have your say before anything goes live, and keep it if you ever leave, see it on your own business first. Get your free graded demo: enter your current website and see how it scores against the competitors on your block, with a demo site built from your details.
Frequently asked questions
It depends on why you're leaving. For ownership and a way to download your site, look at Tilazo or WordPress (including 10Web). For more design freedom, Wix or Squarespace. If you want people to build it for you, a done-for-you service like B12 or a local agency. If price and speed are what matter most, Durable itself is hard to beat.
As of September 2026, Durable's help center documents exporting your customer list as a CSV file, but no way to download the website itself. Durable describes itself as a no-code solution. A domain bought through Durable can be transferred out after three consecutive months on a paid plan, by contacting Durable's team.
It covers the basics and has improved. Durable's pricing page lists structured data, auto-tagged headings, a sitemap, robots.txt and llms.txt, and its help center shows 301 redirects. Reviewers have called its advanced controls limited. For most local businesses, reviews, a Google Business Profile and clear service pages matter more than the builder.
Durable is software: its AI generates your site and you edit and run it yourself. A done-for-you service, like B12's Professional plan or an agency, assigns people to build and launch the site for you. That costs more. B12 lists $199 a month plus a $1,999 setup fee. Durable's Launch plan is $22 a month billed yearly.